> "In capitalism, that is to say, all that is solid melts into PR, and late capitalism is defined at least as much by this ubiquitous tendency towards PR-production as it is by the imposition of market mechanisms." (Mark Fisher, Capitalist Realism) Personal Relations and marketing distorts the truth of public feeling about a subject. False hype can instigate true hype. Politicians appeal to and reference imagined publics all the time, to the point of forgetting that they invented these [[Fictions]].