Anyone who has influence on a product (digital, physical, service) is making design choices, the one who is titled ‘designer’ has one job above those other people which is to coordinate those design choices, and insert creative space for design choices to be made. ([[Designers can be the bridge between all disciplines]]) All these people belong in [[Codesign]] process. #### Resources [Design is not a choice | by Benek Lisefski | UX Collective](https://uxdesign.cc/design-is-not-a-choice-bb5e757f0a6)